We build bespoke AI Agents
Challenge
As a fast-paced and growing startup, Friendspire ran into time-consuming issues faster than they could solve them. Friendspire saw success in pulling new users to their community-based app but could not get people to come back for the service. There was an invincible gap between how Friendspire saw the value of their service, and how people using the service perceived it. The problem was all about locating that gap and bridging the tech product with the people who use it. A process of managing hard quantitative data, to qualitative findings and strategies.
Outcome
A Growth Audit designed to know why users behave as they do. Drawing from our expertise as a Mixpanel partner and our proprietary market analysis tool Hercule.ai, we had an instrument for narrowing down the exact steps of the user journey and thereby setting out a direction for future marketing strategies as well as general product optimization. Combined with a sound understanding of where to prioritize as a startup, PLYO Lab set out a strategy meant for synthesizing focus, efforts, time, and resources. A schedule of product function- and design experiments with the end of Friendspire’s user funnel, led to a better understanding of how to keep people coming back.
Challenge
Despite Uniqkeys massive expansions to global markets and new heights of acquisition, the company felt that they lacked something reliable and scalable in their marketing efforts. As the company was growing well enough, Uniqkey didn’t see the unrealized potential in testing digital ads in a Growth framework. The main challenge for Uniqkey was to implement a whole new fundamental approach and mindset towards marketing.
Outcome
A cooperative effort towards implementing a Growth mindset with Uniqkey, instead of for Uniqkey. With initial analytical foundations of personas and customer profiles, PLYO Lab considered the surrounding environment and suggested a systematic approach to growing acquisition through marketing. With data-driven frameworks for Growth, Uniqkey could quickly test new advertisement and acquisition methods through experimentation. The framework improved the grounds for which future marketing strategies should lay on.
Challenge
Help Novoresume build and develop a solid data foundation and growth framework to both instil an experimentation mindset across the organization and have a deeper understanding of the product and its users.
Outcome
Help Novoresume build and develop a solid data foundation and growth framework to both instil an experimentation mindset across the organization and have a deeper understanding of the product and its users.
Discovery
We surface the highest-ROI opportunities inside your organization, then turn them into a clear, no-fluff action plan.
Build
We prototype the top agent, connect it to live data, and test it in real conditions. When it delivers impact, we harden and prepare it for rollout.
Implement
We integrate the working agent, train your team, and track outcomes from day one.
Run
We maintain, tune, and iterate on your agents to ensure they keep delivering meaningful results over time.
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Implement
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Discovery
We’re a collective of founders and technologists who’ve spent the last 20 years building startups, driving corporate innovation, and launching digital products inside agencies and labs.
Today, we help others get the most out of technology, by putting AI to work, fast.
When needed, we also collaborate with a network of boutique agencies to implement specialized solutions and bring ambitious ideas to life.